Omnichannel Commerce Transacting across numerous channels, such as markets, social networks, and retail stores, is referred to as omnichannel retailing. An omnichannel marketing strategy enables businesses to provide a uniform and smooth customer experience among all...
Affiliate Marketing: In the affiliate marketing advertising model, a business pays external sources to send customers or leads to its goods and services. It is the procedure through which an affiliate receives a commission for promoting the products of another...
Snapchat Marketing: Snapchat is now one of the most used social media applications among teens and adults. With its unique appearance, features, and filters, the app gained supreme attention. Before Snapchat was only known for its camera and filters but with more...
What is Email Segmentation? By using predetermined criteria, email subscribers are divided into smaller segments through segmentation. Email Segmentation is mainly used as a personalization strategy to offer more pertinent email marketing to subscribers according...
WHAT IS MOBILE MARKETING? Mobile marketing is any advertising activity that promotes products and services via mobile devices, such as tablets and smartphones. It makes use of features of modern mobile technology, including location services, to tailor marketing...